5 to go sets ambitious goal to reach 1,000 locations by 2026
5 to go, the Romanian coffee shop network founded by Radu Savopol, is on an exciting growth trajectory as it aims to reach 1,000 locations by the end of 2026. The first five months of the year have seen the network achieve a remarkable 10% growth in its franchise system.
In a strategic move, 5 to go plans to accelerate its expansion through franchises across Romania, while also venturing into international markets. The brand is set to open 6 new cafes in Bulgaria, with ambitions to grow to 15 by the end of the year. Additionally, 5 to go has established a presence in the Republic of Moldova, currently operating 6 cafes and 12 coffee corners under the concept 'We serve 5 to go coffee with love'.
The first month of 2026 presented some challenges for the brand, with unfavorable weather affecting customer traffic. However, May emerged as a standout month, delivering the best results in the history of 5 to go. In total, 45 locations have launched in the first five months, contributing to a significant 40% advance in the retail segment.
Looking ahead, 5 to go has plans to enter the Irish market with an initial opening of 3 locations, which could expand to 8 depending on market conditions. The company has also signed a partnership with RO concept OSCAR, signaling further growth and collaboration.
Radu Savopol has emphasized both the challenges and opportunities that lie ahead. As part of its expansion, 5 to go is set to focus on the north-western region of Romania, with plans for new franchise buildings in Cluj and Iași. Furthermore, there are plans for a third office in Timișoara by 2027.
In addition to coffee, 5 to go is launching a new project called Atelier Matcha, which will focus on green tea powder as a cleaner alternative to coffee. This comes at a time when the global matcha market is experiencing significant growth, with its value projected to increase from 478.8 million USD in 2024 to 762.6 million USD by 2030.